A Broadcast Journalist covers sports news, training updates and competitive fixtures for television, radio or online media. The diverse role includes presenting, conducting interviews, reporting and producing.

They generate ideas for stories, research information, collaborate with editors and write scripts. Much of their work is carried out on air, meaning that calmness under pressure and faultless presentation are key. A wide network of contacts helps a Broadcast Journalist discover and develop stories, while a working knowledge of media law allows them to act within the industry’s code of conduct.


Competition for places is fierce. With the industry dominated by retired sports stars, prospective Broadcast Journalists need to be determined and willing to put in a great deal of effort to get their breakthrough.


Experience is valued over education. However, there are qualifications that give applicants an advantage over the competition. The vast majority of Broadcast Journalists hold an undergraduate degree. A degree in Broadcast Journalism or Sports Broadcasting is beneficial but not essential.


Experience of working in the media is required. Applicants should have a diverse portfolio showcasing previous work. Internships, voluntary roles and work experience are key, though it’s also possible to show skills through self-made content, such as YouTube videos and other social media content.


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